New integrated e-mail dialogue course in Denmark
May 23, 2009
Fokus Integrated CEO Michael Leander will be teaching a new integrated e-mail marketing dialogue course organized by the Danish Marketing Association “Huset Markedsføring”. The course is aimed at professional e-mail marketers whom are looking for proven, effective methods to improve their existing e-mail marketing programs. The course will emphasize integration, interaction and innovative ways to get more from the email marketing media.
Michael Leander says ” After having been detached from the established Danish marketing and interactive marketing industry for far too long, I am excited about my collaboration with Huset Markedsføring. The first collaboration quickly sold-out. And I am looking forward to work with Huset Markedsføring to make this first of its kind course rewarding to the participants”
The first e-mail dialogue course takes place in Copenhagen on October 21, 2009. More information (in Danish) here
Michael Leander speaking about email marketing in Slovenia
April 16, 2009
In February I (Michael Leander) had the pleasure of speaking at the Promarket Conference organized jointly by the Slovenian Direct Marketing Association (ZDM) and Dimacenter. At that time I spoke about the topic of Marketing Through Social Networks. But now I have been invited back - this time to speak about email marketing on 21st. of May 2009.
The seminar - jointly organized by ZDM , Promarket and Dimacenter - will take place in Ljubljana. While the regular price of participation is €245, members of the Slovenian PR Association and the Slovenian Management Consulting Association enjoy discounts, as does past exhibitors at this years Promarket Fair.
Why not take a trip to beautiful Ljubljana and Slovenia. Enjoy the great hospitality, the awesome scenary with exotic mountains serving as a breathtaking backdrop to the capital city of Ljubljana?
The email marketing seminar will be held in English - so language not a problem.
Sign up here (form was in Slovenian, but have been translated by Google 
Michael Leander speaking in Warsaw in June 2009
April 15, 2009
Michael Leander has been invited to speak at the tenth e-marketing conference taking place in Warsaw, Poland. The Conference takes place on June 16th. and 17th.
The conference website is now public, however this is one of Polands most popular conferences. Organized by Blue Business Media, which is part of Informedia Poland.
This is an interesting conference with speakers from Dell, Agora, Coca-Cola, Bank Millennium, Radio Eska, Mazda, BRE Bank and Hoop Polska, just to mention a few.
Interestingly do you notice something ?
No female speakers presenting - well, as far as I know. Males still dominate the speaking circuit, which is a real pity. I find that women make great presenters with their ability to create good and compelling contents with a clear structure and message. Something I am often struggling with myself:-)
Michael Leander not speaking at DM Days in Ukraine
April 13, 2009
Due to peculiar circumstances with the organizers of DM Days in Ukraine, Michael Leander will not be speaking in Kiev in May.
In the unlikely event that you decided to pay to join the conference because you saw my name on the speakers list :-), I sincerely apologize.
Well, it is a long story and it doesn’t do anyone any good to elaborate at this moment.
> Good news is, you can see other marketing events right here
See you in Madrid in May?
April 6, 2009
Are you going to join us at the Next Marketing Conference in Madrid?
You should. The conference program seems interesting and - as chairman of the judges committee - I have the distinct pleasure of handing over a beautiful glass plaque to the winner of the Fedma Holmen Paper Direct Marketer of the Year Award 2009. Go check it out for yourself.
If you can’t make it to Madrid don’t miss out the outstanding summerschool program in June. Not saying that because I am lecturing - but because the “professors” teaching there are an outstanding group of individuals.
Michael Leander teaching email marketing in Denmark
April 2, 2009
I have been asked to teach email marketing in Denmark by “Huset Markedsføring” - that’s The House of Marketing, the largest and most important marketing (trade) association in Denmark.
While the course is targeted email marketing novices, I am looking forward to it very much. It’s been quite some years since I taught or instructed email marketing courses in Denmark. I am looking forward to create a “killer course” that will enable the attendees to go home with actionable knowledge enabling them to start a grand and successful career as permission email marketers.
Link here - in Danish